We’re a rain-or-shine event for a few reasons.
We’re training our crowd to never lose faith in us (because we won’t cancel) so they’ll never have this question in their minds, “Do you think The Flea will be open even if it rains?”
We’re making a statement that rain isn’t necessarily bad, right? Ohio isn’t Southern California. We’re going to get rain. Let’s just grab our umbrellas and head out anyway.
We’ve ALL invested a lot of time, energy and money into event prep and we’re not going to let a little rain dampen our spirits.
Historically, through our 6 years of markets, the weather has really only been bad enough for us to cancel once. And shoppers still showed up! They shopped under tarps and helped vendors hold their tents down- it was pretty silly.
We only cancel when it’s a really big, dangerous storm.
It HAS rained at the flea. But that’s never really deterred shoppers and it shouldn’t deter you.
However, we want you to be prepared for all weather.
You’ll feel so much more confident knowing that you’re fully prepared.
You’ll actually be ready if the weather picks up (rain or wind)
It’ll be off your plate and you can focus on the fun stuff.
Tent weights + tarps or side walls + positive attitudes are the best ways to be prepared for weather.
Tent weights (20lbs per leg minimum is a good start but more is always better)
Tarps or side walls help with rain that could come with some wind (pretty rare but we do live in Ohio)
A good attitude. Rain is neutral. It’s only what you make it that gives it any weight (good, bad or terrible). WE always let shoppers feel ok and sometimes happy about rain because we want them to show up. And we can all feel just fine in the rain- IF we’re already prepared.
Being a small business that goes from market to market CAN be hard. That’s why planning and prep are so important, but most people put that stuff off in favor of doing the things that are more fun. We get it. We used to do that, too.
But we MUST be prepared for anything. It gives us such confidence. And in most cases, we don’t need the side walls or umbrellas or tarps.
And standing in the sun, knowing we were prepared for anything makes us feel like we’re doing it right.